SEO & metadata

Metadata is what search engines and link previews read — the title, description, and social image shown in Google results and when your link is shared. You can set it per page or site-wide.

Per-page SEO

Open Settings → Pages and pick a page to set its SEO.

The per-page SEO settings — title, description, canonical URL, and Open Graph fields

Title — the page's title in browser tabs and search results. Leave it empty and it falls back to your site title.
Description — the brief summary that shows under the title in search results.
Canonical URL — the preferred address when a page can be reached at more than one URL.
Open Graph (Facebook, LinkedIn, iMessage) — the link-preview card when the page is shared:
- OG title / OG description — fall back to the page title and description when empty.
- OG image — the preview image; 1200×630 is recommended.
Twitter / X — a title and description for X's card preview (these fall back to your Open Graph values, then the page values).

Hit Save to apply.

Site-wide defaults

Open Settings → Website to set your site name (the default title), a default description, and your favicon. These apply across the whole site.

How they combine

Your site-wide values apply to every page by default. Anything you set on a specific page overrides the site default — just for that page. Leave a page field empty and it falls back to the site value.

So the simple workflow: set good defaults once under Website, then override the SEO only on the pages that need something different.

Crawlability

Pages are server-rendered, so their content is delivered as HTML. Search engines crawl it without having to run your scripts.